It’s easy to coin generational nicknames, but it’s much harder to get them to stick. Welcome to the world, “Generation Beta.” Newborn babies in 2025 are members of a brand new generation, but already,

Babies born in the new year, and for the 14 years following, will make up the newest generation: Generation Beta. Its members will explore new digital landscapes, many of which we likely can't fathom now,

It’s a new year, and all babies born from Jan. 1 on are part of the youngest generation, dubbed Generation Beta. According to research firm McCrindle, Generation Beta is defined as people born from 2025 to 2039, and by the end of that time they’ll make up 16% of the world population.