Smith isn’t the first athlete at a Nike school to ink such a deal — women’s basketball star Hailey Van Lith did so while at LSU, for example — but he is likely the most notable standout to do so while actively playing at the collegiate level.

Ohio State star wide receiver Jeremiah Smith has signed an NIL deal with a surprising shoe company, according to a post on social media.

Smith joins a strong roster of Adidas football athletes, led by Chiefs quarterback Patrick Mahomes. Jaguars WR/DB Travis Hunter most recently signed with the brand after his Heisman Trophy campaign with Colorado, with Abdul Carter, Amon-Ra St. Brown, Chris Jones, Trevor Lawrence and Michael Penix Jr. also a part of the football roster.