Carlsberg Group has appointed We Are Social as its global social media agency of record after a competitive pitch. We Are ...

Half of Indonesians prioritise needs; trend-driven consumers are re-evaluating. A new study from YouGov reveals how brands ...

As ID bridging gains traction as a potential replacement for third-party cookies, concerns over transparency, privacy, and ...

As the AI marketing arms race heats up, Geoff Clarke, COO of IPG Mediabrands Australia, explores the strategic trade-offs ...

Publicis Media recently laid off dozens of workers in the US after they ignored the company’s return-to-work policy. According to a source, a number in the high double digits but fewer than 100 were ...

The new campaign by Cheil and Toss exposes the dark world of teen gambling through a fictional Instagram feed, revealing risks far beyond mere money. Life, as any woodland creature might tell you, is ...

Campaign Asia-Pacific is excited to announce that entries are now open for the Event Marketing Awards 2025, celebrating the top event and marketing professionals who have driven the industry forward ...

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Now evolving into a series of year-round regional events, the 2025 Spikes Asia awards judging will take place in Vietnam, culminating in a live ceremony in Singapore to celebrate the region's creative ...

Haleon launched an AI-powered tool this week to promote more inclusive advertising by assessing digital marketing assets for different readability levels and other inclusivity metrics. The consumer ...

Innovative brand collaborations can break through market clutter—but only when partners align on values, audience, and messaging. Missteps in these areas risk confusion and lasting reputational damage ...

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