We’ve all seen big businesses attempt to jump on the latest trend or global movement, positioning themselves as ‘the brand ...

Social media has reshaped stakeholder power, making strategic engagement essential. Learn how transparency, real-time ...

In fact, building that trust ultimately drives sales. According to one study, 82% of Americans consider companies to be more ...

In an era of radical transparency and instant digital accountability, companies that still silo brand and reputation are ...

Every marketing professional knows that authenticity is one of the most important attributes of a successful campaign—and one ...

Savola’s dedication to professional development, with 27,000 training hours delivered in 2024, among other factors, has ...

Diversity in the workforce is rising, but is it translating into real influence? Discover how businesses are leveraging ...

To manage this workload, team members used custom-built generative artificial intelligence tools to help them plan the ...

Businesses use social media to create public engagement externally, but they often overlook the effectiveness of using social media internally.

Filmhouse Group, a leading media and entertainment company in Nigeria, was founded in 2012, and initially focused on ...

Donald Trump's anti-DEI drive is making waves in business, with several US companies rolling back on progressive policies.