Jordan described the new baggage policy as part of a broader transformation designed to meet evolving traveler expectations ...

According to the New York Times, not only have shares for Southwest gone up since the changes, but the airline expects to ...

Southwest CEO Bob Jordan talked everything from airport lounges, flights to Europe, using Rapid Rewards points to book on Air China and Iceland Air on Y'all-itics.

While Delta's commentary on overall demand is promising, Southwest investors would be wise to consider the differences ...

Bob Jordan said some people chose not to fly on Southwest because it lacked premium options offered by other airlines.

After Southwest made big changes to its baggage and seating policies, the CEO floated a few more ideas. What's on the table ...

Southwest Airlines' positives include top line growth initiatives like new routes, new fees, and ambitions in the European ...

Southwest Airlines said on Wednesday its chief transformation officer, Ryan Green, will step down from his role, months after the carrier reached an agreement with activist investor Elliott ...

Southwest Airlines ends its free checked bags policy starting May 29, ... This transformation represents the most significant alteration to the airline’s customer service model since its ...

Southwest Airlines is letting go of about 1,800 employees starting this month as part of a three-year plan to strengthen the company. ... part of a three-year transformation plan called "Southwest.

Southwest Airlines considers adding premium class and airport lounges to compete in crowded market. In midst of transformation, airline looks to introduce services for high-spending travelers as ...