There's a Super Bowl bet for everything, even what color lipstick Taylor Swift will wear and if Travis Kelce will propose. Here's what to know.

Super Bowl squares are a yearly tradition for the NFL's championship game. DraftKings and FanDuel have their own versions that add skill to the mix.

The Kansas City Chiefs (17-2) and the Philadelphia Eagles (17-3) meet Sunday for Super Bowl LIX at the Caesars Superdome in New Orleans. Kickoff is scheduled for 6:30 p.m. ET (FOX). Let's analyze

In early December, McIngvale bet $1.5 million on Texas to win the CFP national championship and another $500,000 on Texas to win the SEC championship, the Las Vegas Review-Journal reported. The Longhorns failed to do either, losing that $2 million for McIngvale, though his bets typically just reduce the risk on his furniture promotions.

At least $1.39 billion is expected to be legally wagered on Super Bowl LIX between the Philadelphia Eagles and the Kansas City Chiefs, according to new data from the American Gaming Association, the primary trade group for the U.

The Chiefs are the favorites in Super Bowl LIX, but bettors like the odds they're getting on the Eagles. The most popular Super Bowl bet is on the Eagles moneyline, according to BetMGM. The Eagles opened as +110 underdogs,

The Super Bowl draws seasoned and novice bettors, but betting on what Taylor Swift will or won't do at the big game is called a novelty prop bet.

FOX Sports Research took a deep dive into wagering on the Super Bowl by looking at various angles and trends that have historically been profitable. After wading through the data, here are the 10 best overall trends that caught our attention.