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Language learning app Duolingo has seen an over 200% spike in U.S. users learning Mandarin "out of spite" as many flee to Chinese app RedNote amid the uncertainty surrounding TikTok's future.
For example, a Duolingo TikTok video jumping on board the “Mama, may I have a cookie” trend saw replies like ‘Mama, may I have real people running the company 💔’ (with 69,000 likes) and ...
Duolingo’s chief marketing officer (CMO) Manu Orssaud told ADWEEK the brand’s experiments on YouTube’s TikTok competitor have resulted in a 430% year-on-year boost in views.
Brand marketing isn’t what it used to be– and that’s a good thing. Forget perfectly polished ad campaigns and product-focused ...
Parvez joined Duolingo as its sole social media coordinator in 2020. Back then, the company’s leadership was skeptical about TikTok’s potential.
Duolingo reportedly saw a 216% increase in U.S. users learning Mandarin since the announcement of TikTok’s potential ban. Many TikTok users are migrating to RedNote, a Chinese social app, to ...
The language-learning app shard a video to Duolingo's TikTok Wednesday showing what appears to be a Tesla Cybertruck ramming into Duo in a parking lot, following by an animated explosion.
Duolingo's growth in paid users and ARPU shows promise, but valuation concerns and competitive risks remain. Learn more about ...
The company took to TikTok on Feb. 11 with “heavy hearts” and plenty of sarcasm to announce the unexpected death of Duo, according to the post that’s been seen over 300,000 times.
Open TikTok and you’re entering a living feed of cultural points of view. Every scroll is a spark. Every tap is a choice. That’s the magic of TikTok: People don’t just discover content; they ...
Duolingo previously faced criticism for quietly laying off 10% of its contractor base and introducing some AI features in late 2023, but it barely went beyond a semi-viral post on Reddit.Now that ...