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London’s Piccadilly Lights turn to stone as brands take ads back to 211 AD
In an industry first, Paramount Pictures is turning London’s world famous Piccadilly Lights to stone in a colossal ...
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VCCP and O2 give the gift of data this Christmas
Christmas is a time of abundance – in adverts at least – but O2 isn’t afraid to address the idea that not everyone is loaded ...
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MAA Ad of the Week: Etsy’s Wally from Orchard Creative
Even the best ads, though, can be as much about technique as the proverbial big idea but Orchard's choice of 'Where's Wally?' for an international campaign is a stroke of genius (Waldo in the US for ...
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Aldi and Sainsbury’s among System1’s early Christmas winners
System1 has revealed its winners from the early wave of TV ads, with some biggies including John Lewis and Tesco still to air ...
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Christmas ads ‘Super Bowl’ should be a bonanza for UK broadcasters – why isn’t it?
"Christmas is the the UK Super Bowl of marketing," New Commercial Arts and Ogilvy CEO James Murphy told the FT this week.