Target, after strengthening its diversity goals following George Floyd’s murder in 2020, has become the latest big company to retreat from its diversity goals amid pressure from conservative activists.

Discount store chain Target says it's joining rival Walmart and a number of other prominent American brands in scaling back corporate diversity, equity and inclusion initiatives.

In addition to other efforts, the retailer will end a program focused on carrying more products from Black- or minority-owned businesses.

The retailer joins a growing group of companies dropping commitments and policies on diversity and equity as President Trump fights the programs.

Target is the latest company to make changes to its diversity, equity and inclusion (DEI) programs as pressures mount. Several firms have rolled back their policies in recent months.

All right, most of y'all already know what I do here. We expose woke companies and we get them changed and today we've got a new company to talk about and that company is Target. Target, as many of you know,

Target said Friday that it is ending multiple diversity-related programs to help the company remain "in step with the evolving external landscape."

Target has announced it is rolling back its diversity, equity and inclusion (DEI) policies, becoming the latest corporation to do so following President Trump’s election. In a memo sent to

Target says it is joining rival Walmart and a number of other prominent American brands in scaling back its diversity, equity, and inclusion initiatives that have come under attack from conservative activists and,

Target will soon end some of its diversity, equity and inclusion (DEI) programs, the retail giant announced Friday.

President Donald Trump on Wednesday ordered that all diversity, equity and inclusion (DEI) staff be put on paid leave and eventually be laid off, part of his efforts to eliminate affirmative action within the federal government.