The Eagles advanced to the NFC championship game by defeating the Los Angeles Rams, but an Eagles players uncharacteristic drops made the game close for most of the afternoon.

Eagles' A.J. Brown reads "Inner Excellence" by Jim Murphy during games, revisiting highlights after drives to refocus and boost mental performance.

The shot of Brown reading his book went viral, especially as Brown was seen picking up the book in a game where he had just one reception for 10 yards. Brown was asked after the game if he was "frustrated" when he started reading, prompting him to call out the notion that he is regularly displeased during games.

NFL purists say he should not have been doing that. Here are some other things he could be doing, although "watch the game" is not on this list.

During the Philadelphia Eagles' Wild Card win over the Green Bay Packers on Sunday, cameras caught WR A.J. Brown reading a book on the sidelines.

A.J. Brown drew plenty of negativity after he spotted on the sidelines reading a book during the Philadelphia Eagles' playoff game against the Green Bay Packers, however, he's used the opportunity to help shine a spotlight on the man whose words have inspired Brown throughout the season.

As the Eagles continue their pursuit of excellence during the 2025 NFL Playoffs, star wide receiver A.J. Brown continues to work on his inner excellence. Brown's decision to read Jim Murphy's "Inner Excellence" during Philadelphia's wild-card round has dominated news cycles ahead of the divisional round.

A.J. Brown is a household name and one of the premier wide receivers in the NFL. Since joining the Philadelphia Eagles, Brown has continued to put up monster numbers and help the team contend. While Brown is clearly an elite receiver,