When YouTube thumbnails feature certain facial expressions, do those videos tend to get more views? Researchers used AI ...

In recent years, content syndication has unfairly gained a bad reputation as a quick way to cast a wide net without much ...

What will B2B marketers in the United States be increasing their spend on in the coming years? Which tactics and strategies ...

Explore the role of the positionless marketer in AI-driven marketing, where versatility and adaptability redefine traditional ...

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Although people globally are torn over whether brands should weigh in on politics more, most say they have made brand choices ...

Some 80% of people say they're tired of seeing clickbait titles or misleading thumbnails from content creators, and 77% say ...

Marketers are no stranger to perfectionism. A second, third, hundredth check on a campaign before you hit send, days of back and forth with the design team over getting an image just right... we see ...

The median starting salary for a corporate chief marketing officer in the United States is expected to be $175,500 in 2023, according to recent research from Robert Half. The report was based on data ...

B2B marketers have tons of upside opportunities to improve their email marketing programs. That's the positive spin on one of the central findings of the inaugural State of Email Trends report from ...

Marketing has been rapidly evolving, along with technology, including hardware, software, and the online ecosystem. Marketers' day-to-day responsibilities, together with what's expected of marketing ...

What proportion of emails sent by marketers ends up in consumers' spam folders, what proportion is flagged as spam, and what proportion is flagged as not spam? To find out, Return Path examined more ...